SAN FRANCISCO, June 16, 2017 /PRNewswire/ — Salesforce [NYSE: CRM], the global leader in CRM, today announced that for the third consecutive year, Salesforce has been positioned by Gartner, Inc. in the “Leaders” quadrant of the June 2017 Mobile Application Development Platforms (MADP) report.

Gartner’s Magic Quadrants are based on rigorous analysis, backed up by highly structured methodologies. According to Gartner¹: “The mobile app development platform (MADP) market offers tools, technologies, components and services that enable enterprise IT developers to create mobile apps for customers, partners and employees. A MADP enables an enterprise to design, develop, test, deploy, distribute, analyze and manage a portfolio of cross-platform mobile apps on a range of devices running Android and iOS, addressing the requirements of diverse use cases, including external-facing and internal-facing scenarios.”

“More innovative CIOs and IT teams than ever are building intelligent mobile apps on the Salesforce Platform – transforming the customer experience and driving real business value,” said Paolo Bergamo, SVP of Product Management at Salesforce. “We believe our continued leadership in the Mobile Application Development Platforms Magic Quadrant further validates our vision for the changing role of IT in a customer-driven era².”

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Additional Information

• The 2017 Mobile Application Development Platforms report is available at: https://www.salesforce.com/form/app-cloud/gartner-magic-quadrant-for-mobile.jsp
• Learn more about App Cloud at: http://www.salesforce.com/platform/overview/

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Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Salesforce
Salesforce, the Customer Success Platform and world’s #1 CRM, empowers companies to connect with their customers in a whole new way. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

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Rights of ALBERT EINSTEIN are used with permission of The Hebrew University of Jerusalem. Represented exclusively by Greenlight.

¹ Gartner, Market Snapshot: Mobile App Development Platforms, Worldwide, 2015, 15 January 2016. 
² “New Research: Driven by Customers, IT Leaders … – Salesforce.com.” https://www.salesforce.com/blog/2017/04/2017-state-of-it-research.html. Accessed 9 Jun. 2017.

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SOURCE Salesforce