The growth of the global proptech market is driven by accelerated adoption of artificial intelligence (AI) and big data and digital transformation in real estate.

PORTLAND, Ore., Sept. 6, 2023 /PRNewswire/ — Allied Market Research published a report, titled, “ProptTech Market by Component (Solution and Service), Deployment Mode (On-premise and Cloud), Type (Residential and Commercial) and End User (Housing Associations, Property Managers, Property Investors and Others): Global Opportunity Analysis and Industry Forecast, 2023-2032″. According to the report, the proptech industry generated $26814.53 million in 2022, and is anticipated to generate $119879.99 million by 2032, witnessing a CAGR of 16.5% from 2023 to 2032.

Proptech encompasses all building processes, eliminating onerous tasks, and boosts them with automated solutions. Proptech reduces costs in the long run by enabling firms to simplify operations, enhance productivity, and allocate resources more effectively.

Prime determinants of growth

Accelerated adoption of artificial intelligence (AI) and big data and digital transformation in real estate are the major factors that drive the growth of the global proptech market. However, slower adoption of technology in real estate industry and traditional mindset are expected to hamper the market growth. Furthermore, IoT (Internet of Things) and smart building is anticipated to provide lucrative growth opportunities for the global proptech market in the upcoming years.

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Report coverage & details:

Covid-19 Scenario

• The COVID-19 pandemic had a significant impact on the proptech industry as social distancing measures drove the demand for virtual property tours, online property management tools, and digital contract signing platforms.
• In addition, the growing online presence of people after the COVID-19-induced lockdowns and social distancing policies fueled the need for proptech solutions. The pandemic caused a significant shift in consumer behavior, with growth in well-equipped proptech services. These factors have propelled the growth of proptech solutions among the industries.

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The solution segment to maintain its leadership status throughout the forecast period

Based on component, the solution segment held the highest market share in 2022, accounting for more than two-thirds of the proptech market revenue, and is estimated to maintain its leadership status throughout the forecast period. Increase in the adoption of advanced technologies and solution such as AI, IoT and others are expected to propel the growth of the market. However, the service segment is projected to manifest the highest CAGR of 19.4% from 2023 to 2032, as proptech service help to reduce the time and costs associated with optimizing systems in the initial phase of deployment.

The on-premise segment to maintain its lead position during the forecast period

Based on deployment mode, the on-premise segment accounted for the largest share in 2022, contributing to more than three-fifths of the proptech market revenue, as businesses can secure the confidentiality of information with on-premise solutions by storing the data within their own premises or dedicated infrastructure. However, the cloud segment is expected to portray the largest CAGR of 20.8% from 2023 to 2032 and is projected to maintain its lead position during the forecast period. Cloud-based solutions offer real-time assistance and insights, which further is expected to provide lucrative growth opportunities for the market during the forecast period.

The property managers/ agents segment to maintain its leadership status throughout the forecast period

Based on end user, the housing associations segment held the highest market share in 2022, accounting for more than two-fifths of the proptech market revenue. Proptech provides organizations with the insight necessary to comprehend customer preferences, behavior, and purchasing trends. However, the property managers/ agents segment is projected to manifest the highest CAGR of 19.7% from 2023 to 2032 and is estimated to maintain its leadership status throughout the forecast period. The increasing demand for effective property management solutions to expand business operations in the proptech market is further expected to propel global market growth.

North America region to maintain its dominance in 2022

Based on region, the North America segment held the highest market share in terms of revenue in 2022, accounting for nearly two-fifths of the proptech market revenue. The region has been at the forefront of adopting and leveraging the latest technologies, including proptech are anticipated to propel the growth of the market in this region. However, the Asia-Pacific is expected to witness the fastest CAGR of 20.5% from 2023 to 2032, and is likely to enhance the market growth during the forecast period. The region has witnessed a surge in e-commerce adoption, with countries such as China, India, and Southeast Asia experiencing significant growth in online retail, which is expected to provide lucrative growth opportunities for the market in this region.

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Leading Market Players: –

• Altus Group
• Ascendix Technologies
• Coadjute Limited
• Guesty Inc.
• HoloBuilder, Inc. 
• ManageCasa, Inc.
• Opendoor technologies, Inc.
• Qualia
• Zillow, Inc. 
• Zumper Inc.

The report provides a detailed analysis of these key players of the proptech market. These players have adopted different strategies such as new product launches, collaborations, expansion, joint ventures, agreements, and others to increase their market share and maintain dominant shares in different countries. The report is valuable in highlighting business performance, operating segments, product portfolio, and strategic moves of market players to showcase the competitive scenario.

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