Driving Growth in the Post-Digital Era: VP of Strategy & Insights Mohannad Mandora on Prioritizing Customer Experience

News Direct

Aug 02, 2023

–News Direct–

Riyadh, Saudi Arabia, August 2nd, 2023 (500NewsWire) – In an era dominated by digital advancements, customer experience has become increasingly vital for businesses. As consumers embrace technology and digital platforms, how they interact with companies and brands has significantly shifted. This transformation underscores the importance of delivering exceptional customer experiences in the digital landscape.

Mohannad Mandora, Vice President of Strategy Management Office & Insights at THIQAH Business Services, brings his extensive expertise to the forefront as he explores the significance of customer-centricity and shares best practices for delivering exceptional experiences in the digital world.

THIQAH has carved a unique position as a technology enterprise with significant accomplishments. Today, the company's value proposition pivots around Custom Solutions, spanning across six industry domains. They specialize in crafting custom digital products that wield cutting-edge technologies to address clients' unique challenges and meet their conformity and compliance needs. Through his role, Mohannad has been instrumental in shaping the organization’s strengths – his strategic leadership has enabled the company to foster strong relationships with government entities, innovate unique business models, and increase brand performance across diverse business segments. His visionary approach and ability to unearth untapped market opportunities have been instrumental in transforming THIQAH into a customer-centric organization, allowing them to emerge as the region’s pioneering entity in Regulatory Technology (RegTech).

“By focusing on customers' needs, addressing their challenges effectively and consistently, and delivering measurable results and exceptional customer experiences, organizations can excel in creating transformative solutions through innovative design and unique cutting-edge capabilities, thereby maximizing value to their partners. To truly transform the customer experience, we must listen, learn, and adapt, consistently delivering beyond expectations,” he shared.

In today's digital era, consumers can access multiple options at their fingertips, enabling them to explore and engage with different brands swiftly. A seamless and personalized digital journey can build trust, loyalty, and advocacy, which, in turn, leads to increased customer retention and positive word-of-mouth referrals.

With a strategic mindset and a passion for driving growth, Mandora has successfully positioned THIQAH Business Services as a customer-centric organization, achieving remarkable milestones and propelling the company to new heights. His visionary approach recognizes that customer experience is not just a fleeting trend but a cornerstone of sustainable business success.

He spearheaded effective go-to-market strategies that delivered a remarkable double-digit growth increase. In addition, his steadfast dedication to enhancing the customer experience at the corporate level played a key role in driving significant improvements in the organization's Customer Satisfaction score and double-digit growth in their Net Promoter Score (NPS).

During his tenure as a strategic marketing director in the Ministry of Investment in Saudi Arabia, Mohannad played a crucial role in shaping “Invest Saudi,” Saudi Arabia's investment promotion agency (IPA). He was instrumental in developing a framework that helped decision-makers understand the complex relationship between brand investments, brand equity, and its impact on financial returns from Foreign Direct Investment (FDI) in Saudi Arabia. Through his efforts, Mohannad helped position Invest Saudi as a leading destination for foreign investors, leveraging his expertise in marketing and branding to deliver measurable results.

From his wealth of experience and credentials, Mandora emphasizes the importance of data-driven strategic planning initiatives that align seamlessly with an organization's long-term vision. By harnessing the power of market insights, strategic segmentation efforts, and the invaluable Voice of the Customer (VOC) program, businesses are poised to enhance their customer centricity significantly. Through this process, organizations can craft and execute go-to-market strategies that authentically resonate with their target audience, forging deep connections and fostering lasting loyalty.

As businesses navigate the rapidly evolving digital landscape, prioritizing customer-centricity and leveraging digital tools and strategies are paramount for delivering exceptional experiences.

Mohannad Mandora's understanding of customer needs and proven track record in driving strategic growth position him as a trusted authority on transforming their experience in today's digital world. He believes that by embracing that centricity and implementing best practices, organizations can forge lasting connections, cultivate brand loyalty, and thrive in an increasingly competitive marketplace.

He can be found on LinkedIn for those interested in exploring insights on customer-centric strategies and the evolving digital landscape

About Mohannad Mandora

Mohannad Mandora is a distinguished strategic leader renowned for his expertise in driving growth and fostering customer-centric cultures. As Vice President of Strategy Management Office & Insights at THIQAH Business Services, he oversees critical functions, including strategy management, customer experience, commercial business planning, and strategic branding.

With his extensive knowledge and thought leadership, Mandora provides invaluable insights into delivering exceptional customer experiences. He attended prestigious institutions such as the Business London School, MIT Sloan School of Management, and IE Business School. He’s also an esteemed member of Misk’s “2030 Leaders' initiative to develop future leaders for Saudi Arabia, an enriching experience that significantly influenced his leadership style and perspective.

Contact Details

Nadya Rousseau

+1 310-853-3798

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