Innovation to Drive Direct Carrier Billing Market Throughout the forecast Period

Research Reports

Apr 13, 2022

Rising Demand for Quick Payment Methods via Mobile Drives the Direct Carrier Billing Market

The global direct carrier billing market is expected to grow exponentially during the next few years. According to Market Research Future (MRFR), the global direct carrier billing market would garner a valuation of USD 123 BN by 2028, growing approximately at a 14?GR between 2021 and 2028. 

Direct Carrier Billing or Direct Operator Billing enables a simple online payment method for digital and physical goods. Carrier billing takes mobile payment to the next level, offering an easy, fast, and secure payment method. It is an essential payment method for unbanked or low-balanced countries. It allows mobile users to pay for their data usage and digital services quickly, securely, and easily. 

The benefits of using direct carrier billing methods are immense, especially for telecoms, OTT platforms, merchants, and mobile users. Direct carrier billing offers greater security in payments wherein users need not provide any sensitive personal information such as credit card details/ banking information. It offers larger financial inclusion for digital merchants looking to expand into emerging markets where most people do not have banking facilities. 

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Its simplified online payment method offers a seamless user experience where users only need a phone number to pay and fewer steps to complete a transaction. Payments through convenient and secure direct carrier billing increase the conversion rates. 

The integration of carrier billing allows merchants to expand their footprints in the emerging markets worldwide, offering a simple, fast and secure payment method for their users without a credit card or banking account. DCB has proven to be a highly effective and convenient solution for online environments or to make point-of-sale purchases. 

DCB technology providers have started developing robust but easy-to-use payment technologies to help individuals who live in under-banked regions, where there is no access to traditional banking facilities or basic fintech like credit cards and debit cards. Mobile network operators and digital services providers increasingly prefer this pay-as-you-go model.  

North America is the Market Leader

North America leads the global direct carrier billing market due to large technology upgrades and the wide awareness of the advantages of DCB. The region witnesses vast uses of DCB technologies among OTT platforms, mobile operators, gaming companies, and digital service providers. 

Moreover, the strong presence of major technology providers, such as Boko and Digital Turbine, impacts the market shares positively. Growing smartphone penetration and high bank card ownership rates are other key factors bolstering the market size.

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Market Competition

Leading industry players are constantly investing in bringing the latest technologies to the table, eventually stirring the market competition further. They form strategic partnerships and collaborations to increase their reach and launch direct carrier billing solutions in emerging markets. For instance, on Dec. 14, 2021, SLA Digital and Unitel announced their partnership to provide managed services for carrier billing in Mongolia. 

The partnership would enable SLA Digital to provide digital content providers access to direct carrier billing and Unitel’s other payment options, including Toki E-Wallet, IPTV payments, payments made via U-Point, and a points-based loyalty program. SLA Digital would offer seamless and secure payment experiences through carrier billing, offering a vast range of digital content & entertainment with convenience to pay.

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