Fitness Tracker Market Analysis, Industry Trends, Growth Opportunities, Developments, Competitive Landscape, Revenue and Impact of COVID

Fitness Tracker Market Analysis, Industry Trends, Growth Opportunities, Developments, Competitive Landscape, Revenue and Impact of COVID (U ICN)

Keywords: Fitness Tracker Market, Fitness Tracker Market Analysis, Fitness Tracker Market Size, Fitness Tracker Market Share, Fitness Tracker Market Growth, Fitness Tracker Market Research

Short Summary: Fitness Tracker Market, By Age Group (Adult’s Fitness Tracker, Children’s Fitness Tracker), By Product Type (Activity Monitors, Smart Watches, Smart Clothing), By Wearing Type (Handwear, Legwear, Headwear and Others (Torsowear, Clothwear etc.)), By Sales Channel (Online Sales, Retail Sales), By Application (Heart Rate Tracking, Sleep Measurement Tracking, Glucose Measurement Tracking, Sports, Running, Cycling Tracking), By End-users (Sports, Hospitals and diagnosis center, Others) – Forecast 2027

Fitness Tracker Market Research Report- Forecast till 2027

Market Highlights

The demand for a healthy lifestyle has been steadily rising in the global population, and this factor is estimated to enhance the fitness tracker market share. The user-friendly nature of the devices is estimated to further enhance the fitness tracker market size in the upcoming period.

Fitness tracker or activity tracker is a device used for monitoring and tracking activities and health-related metrics such as heart rate, distance walked, sleep analysis and others. Market Research Future (MRFR) has published a detailed report asserting that the global fitness tracker market is marked to expand at a noteworthy CAGR of 13.02% during the forecast period of 2017-2023 and reach the valuation of USD 15.88 Bn by the end of the forecast period.

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Segmentation:

The regional assessment of the fitness tracker market is conducted on the basis of wearing type, sales channel, age group, product type, application, and end-users. Based on the age group, the market of fitness tracker has been divided into children’s fitness tracker and adult’s fitness tracker. The segmentation on the basis of wearing types in the fitness tracker market consists of legwear, handwear, headwear, and others. On the basis of the sales channel, the market of fitness tracker has been divided into retail sales and online sales. On the basis of product types, the market of fitness tracker has been segmented into smartwatches, activity monitors, and smart clothing. The application-based segmentation of the fitness tracker market consists of sleep measurement tracking, running, heart rate tracking, glucose measurement tracking, and sports, cycling tracking. On the basis of end-users, the market of fitness tracker has been segmented into hospitals and diagnostic centers, sports, and others.

Regional Analysis:

Geographically, the global fitness tracker market is segmented into four major regions such as North America, Europe, Asia Pacific and the rest of the world. The North America region commands for the major share in the global fitness tracker market owing to the easy adoption of technologically advanced devices and presence of large pool of health-conscious population in this region. The presence of leading manufacturers of fitness trackers is also aiding the growth of the fitness tracker market in this region. The Europe region is forecasted to project significant growth in the global fitness tracker market owing to the high demand for fitness trackers from sports enthusiasts and increased adoption of innovative technologies in this region. The Asia Pacific region is forecasted to expand at a noteworthy growth rate in the global fitness tracker market due to increasing awareness regarding the fitness trackers and availability of cheaper products in the market of the emerging economies such as India and China in this region.

Competitive Analysis

The market is also expected to emphasize on innovation to amplify the development scope in the global market. The need to integrate is projected to become even more prominent in the market in the upcoming period. The market is in a stage that requires careful and strategic planning to ensure that the growth achieved thus far is not compromised. The market is expected to revitalize its options for development as it overcomes this period of uncertainty in a careful and calibrated manner, the enhancement of the supply chains is estimated to focus on the incorporation of robotic assets so as to broaden the scope of supply that can be expected from the market on the whole. The competition in the market is estimated to be focused on mitigating the effect of external forces rather than exclusively dealing with internal competition. The government role is estimated to be pronounced in the near term as their backing is essential to get the growth of regional markets on track. 

The leading companies in the fitness tracker market are Casio, Polar, Fitbit, Samsung, Nike, Adidas, Misfit Wearable, Inc., Garmin, Suunto, Jawbone, Apple Inc., Xiaomi and Nokia among others.

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Fitness Tracker Market, By Age Group (Adult’s Fitness Tracker, Children’s Fitness Tracker), By Product Type (Activity Monitors, Smart Watches, Smart Clothing), By Wearing Type (Handwear, Legwear, Headwear and Others (Torsowear, Clothwear etc.)), By Sales Channel (Online Sales, Retail Sales), By Application (Heart Rate Tracking, Sleep Measurement Tracking, Glucose Measurement Tracking, Sports, Running, Cycling Tracking), By End-users (Sports, Hospitals and diagnosis center, Others) – Forecast 2027

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