Augmented Reality (AR) and Virtual Reality (VR) Market to grow by USD 162.71 Billion|Key Drivers and Market Forecasts|17000+ Technavio Research Reports

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Jun 07, 2021

NEW YORK, June 7, 2021 /PRNewswire/ — The augmented reality (AR) and virtual reality (VR) market is set to grow by USD 162.71 billion, progressing at a CAGR of almost 46% during 2021-2025. The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment.

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The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Alphabet Inc., Facebook Inc., HP Inc., HTC Corp., Magic Leap Inc., Microsoft Corp., Samsung Electronics Co. Ltd., Snap Inc., Sony Corp., and Toshiba Corp. are some of the major market participants. Factors such as the increasing demand for AR and VR technology, the product launches, and the increasing number of M&A activities will offer immense growth opportunities. To leverage the current opportunities, market vendors must strengthen their foothold in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Augmented Reality (AR) and Virtual Reality (VR) Market 2021-2025: Segmentation

Augmented Reality (AR) and Virtual Reality (VR) Market is segmented as below:

Technology

Geography

North America
APAC
Europe
The Middle East and Africa
South America

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Augmented Reality (AR) and Virtual Reality (VR) Market 2021-2025: Vendor Analysis and Scope

To help businesses improve their market position, the augmented reality (AR) and virtual reality (VR) market provides a detailed analysis of around 25 vendors operating in the market. Some of these vendors include Alphabet Inc., Facebook Inc., HP Inc., HTC Corp., Magic Leap Inc., Microsoft Corp., Samsung Electronics Co. Ltd., Snap Inc., Sony Corp., and Toshiba Corp.

The report also covers the following areas:

Augmented Reality (AR) and Virtual Reality (VR) Market size
Augmented Reality (AR) and Virtual Reality (VR) Market trends
Augmented Reality (AR) and Virtual Reality (VR) Market industry analysis

The increasing number of M&A activities is likely to emerge as one of the primary drivers of the market. However, factors such as the high development costs associated with AR and VR apps may threaten the growth of the market.

Backed with competitive intelligence and benchmarking, our research reports on the augmented reality (AR) and virtual reality (VR) markets are designed to provide entry support, customer profile & M&As as well as go-to-market strategy support.

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Augmented Reality (AR) and Virtual Reality (VR) Market 2021-2025: Key Highlights

CAGR of the market during the forecast period 2021-2025
Detailed information on factors that will assist augmented reality (AR) and virtual reality (VR) market growth during the next five years
Estimation of the augmented reality (AR) and virtual reality (VR) market size and its contribution to the parent market
Predictions on upcoming trends and changes in consumer behavior
The growth of the augmented reality (AR) and virtual reality (VR) market
Analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of augmented reality (AR) and virtual reality (VR) market vendors

Table of Contents:

Executive Summary

Market Landscape

Market ecosystem
Value chain analysis

Market Sizing

Market definition
Market segment analysis
Market size 2020
Market outlook: Forecast for 2020- 2025

Five Forces Analysis

Five forces summary
Bargaining power of buyers
Bargaining power of suppliers
Threat of new entrants
Threat of substitutes
Threat of rivalry
Market condition

Market Segmentation by Technology

Market segments
Comparison by Technology
AR – Market size and forecast 2020-2025
VR – Market size and forecast 2020-2025
Market opportunity by Technology

Customer landscape

Overview

Geographic Landscape

Geographic segmentation
Geographic comparison
North America – Market size and forecast 2020-2025
APAC – Market size and forecast 2020-2025
Europe – Market size and forecast 2020-2025
MEA – Market size and forecast 2020-2025
South America – Market size and forecast 2020-2025
Key leading countries
Market opportunity by geography
Market drivers
Market challenges
Market trends

Vendor Landscape

Overview
Landscape disruption

Vendor Analysis

Vendors covered
Market positioning of vendors
Alphabet Inc.
Facebook Inc.
HP Inc.
HTC Corp.
Magic Leap Inc.
Microsoft Corp.
Samsung Electronics Co. Ltd.
Snap Inc.
Sony Corp.
Toshiba Corp.

Appendix

Scope of the report
Currency conversion rates for US$
Research methodology
List of abbreviations

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