PALM BEACH, Florida, April 26, 2018 /PRNewswire/ —

MarketNewsUpdates.com News Commentary 

Active tech companies entrenched in the massive social media industry are leveraging artificial intelligence (AI) in order to bolster marketing opportunities for increasing current revenue streams while entering a new age of multi-platform integrated marketing operations. The influence of AI in social media cannot be understated, as brands are leveraging “bots” and other automated platforms to forge lasting relationships with customers while greatly improving analytics for identifying the latest marketing trends among consumers. According to research by Gartner, AI bots will power 85% of all customer service interactions within two years. Companies now have the ability to analyze to their advantage the effectiveness of ad placements across multi-platforms, obtain valid data references for the selection of media channels and further optimize their marketing budget allocation. Active companies in the markets this week include Engagement Labs (TSX-V: EL) (OTC: ELBSF), Twitter Inc. (NYSE:TWTR), Facebook Inc. (NASDAQ:FB), Salesforce.com Inc. (NYSE:CRM), Oracle Corporation (NYSE:ORCL).

Engagement Labs (TSX-V: EL.V) (OTCQB: ELBSF) BREAKING NEWS : Engagement Labs successfully launched its TotalSocial® data and analytics platform in the fall 2016. Over the last 18 months, the platform has exceeded expectations achieving more than CAD $7.3 million in contracts with a diverse group of Fortune 500 companies and brands, proving the broad appeal of TotalSocial. Clients have been signed across nine verticals, including beauty, dining, financial services, health and nutrition, media, retail, telecom, software and sports.

“I am very encouraged by the fact that industry leading brands are gaining a marketing and analytics advantage by utilizing our TotalSocial platform,” says Ed Keller, CEO of Engagement Labs. “Further, the range of verticals is an indication of the wide appeal of TotalSocial, providing the opportunity to grow within sectors where the Company already has clients, as well as through new verticals that continue to open up.”

The first TotalSocial client, a major global beauty brand, signed a new 2018 contract valued at USD $700,000 (CAD $875,000), the biggest contract since Engagement Labs launched TotalSocial. Engagement Labs works with the client to provide continuous scoring and diagnostics for marketing and social media campaigns in 10 markets around the world including in Europe, Latin America and Asia.

In addition to securing new clients, the Company is pursuing a growth strategy offering upsell opportunities to existing clients. The strategy proved successful in Q1 of 2018 with several contract expansions.

“Retaining and growing our client base is a main focus for 2018,” says Steven Brown, President and Chief Revenue Officer of Engagement Labs, who’s hiring in December 2017 is a key element in the company’s investment in growth. “As one example, we recently announced that a major telecom client made a long-term commitment in 2018 and increased its annual spending with us by 100 percent. Having experienced the value we bring and uncovering the predictive nature of our data, they expanded their relationship with us to include a second major national brand.”

TotalSocial is the only platform that combines online data about brand conversations that take place via social media, with offline conversation data. The platform has a proprietary 10-year database of offline conversation built by Engagement Labs, the only such source of offline data about brands. These data sets feed the company’s predictive analytics engine, which uses proprietary algorithms and Artificial Intelligence/machine learning to forecast future sales and provide marketers with better insights, improved marketing ROI and increased sales. Read this and more news for Engagement Labs at http://www.marketnewsupdates.com/news/el.html

Ramping Revenue Through Social Analytics: Engagement Labs CEO Ed Keller

In other industry related developments in the markets of note:

Twitter Inc. (NYSE: TWTR) on Wednesday announced financial results for its first quarter 2018. “The first quarter was a strong start to the year,” said Jack Dorsey, Twitter CEO. “We grew our audience and engagement, marking another quarter of double digit year-over-year DAU growth, and continued our work to make it easier to follow topics, interests, and events on Twitter. We also introduced a new framework to think more cohesively about the issues affecting our service, including information quality and safety. This holistic approach will help us more effectively address these challenges by viewing them through the broader lens of the health of the public conversation, and we’re encouraged by our initial progress in this area.” “We’re pleased to report growth across all major products and geographies in the first quarter,” said Ned Segal, Twitter CFO. “We grew total revenue 21% year-over-year and owned-and-operated advertising revenue 28% year-over-year, driven by continued audience growth, differentiated ad product features, improved ROI, and better sales execution. Our strong revenue performance drove better than expected profits and GAAP net margins of 9%, reflecting our continued prioritization and disciplined execution across our strategic priorities.”

Facebook Inc. (NASDAQ: FB) showed strong after hours trading on Wednesday after releasing its first quarter results. “Despite facing important challenges, our community and business are off to a strong start in 2018,” said Mark Zuckerberg, Facebook founder and CEO. “We are taking a broader view of our responsibility and investing to make sure our services are used for good. But we also need to keep building new tools to help people connect, strengthen our communities, and bring the world closer together.” First Quarter 2018 Operational and Other Financial Highlights: Daily active users (DAUs) – DAUs were 1.45 billion on average for March 2018, an increase of 13% year-over-year. Monthly active users (MAUs) – MAUs were 2.20 billion as of March 31, 2018, an increase of 13% year-over-year. Mobile advertising revenue – Mobile advertising revenue represented approximately 91% of advertising revenue for the first quarter of 2018, up from approximately 85% of advertising revenue in the first quarter of 2017. Capital expenditures – Capital expenditures for the first quarter of 2018 were $2.81 billion.

Salesforce.com Inc. (NYSE: CRM) recently announced that Arcos Dorados-McDonald’s master franchisee in 20 countries in Latin America and the Caribbean-has selected Salesforce to create more personalized engagement with customers of its more than 2,100 restaurants, 2,700 dessert centers and 300 McCafés. Arcos Dorados will use Salesforce Marketing Cloud to create relevant, personalized customer journeys across multiple channels. In addition, the Salesforce Platform will be used to consolidate customer information from across all channels and provide a 360-degree view of each customer. Marketing Cloud will allow Arcos Dorados to deliver relevant and timely communications and offers, including coupons, to boost sales and increase brand loyalty. The deployment is expected to be completed in 2018, with support from Salesforce partner Deloitte Brazil.

Oracle Corporation (NYSE: ORCL) recently announced that it has been named a Leader in Gartner’s 2018 “Magic Quadrant for Enterprise Integration Platform as a Service” report1 for the second consecutive year. Oracle believes that the recognition is testament to the continued momentum and growth of Oracle Cloud Platform in the past year. Oracle Cloud Platform, which includes Oracle’s iPaaS offerings, has rapidly expanded its installed base in the last year, reaching almost 3,000 customers – nearly triple its size from fiscal year 2017. “In our view, being recognized as a Leader for two years in a row further demonstrates the value Oracle Cloud Platform is delivering to thousands of enterprises every day,” said Vikas Anand, vice president of product management, Oracle. “Our comprehensive iPaaS offering has eliminated the barriers between various Oracle and non-Oracle ERP, HCM, and CX applications to provide a seamlessly connected business spanning cloud and on-premises. This comprehensive and easy to use offering, combined with strong synergy with the rest of the Oracle Cloud portfolio, continues to help our customers successfully transform and evolve their businesses by leveraging modern integration technologies, including artificial-intelligence and machine learning-powered services.”

DISCLAIMER: MarketNewsUpdates.com (MNU) is a third party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. MNU is NOT affiliated in any manner with any company mentioned herein. MNU and its affiliated companies are a news dissemination solutions provider and are NOT a registered broker/dealer/analyst/adviser, holds no investment licenses and may NOT sell, offer to sell or offer to buy any security. MNU’s market updates, news alerts and corporate profiles are NOT a solicitation or recommendation to buy, sell or hold securities. The material in this release is intended to be strictly informational and is NEVER to be construed or interpreted as research material. All readers are strongly urged to perform research and due diligence on their own and consult a licensed financial professional before considering any level of investing in stocks. All material included herein is republished content and details which were previously disseminated by the companies mentioned in this release. MNU is not liable for any investment decisions by its readers or subscribers. Investors are cautioned that they may lose all or a portion of their investment when investing in stocks. For current services performed MNU has been compensated twenty three hundred dollars for news coverage of the current press releases issued by Engagement Labs by a non-affiliated third party. MNU HOLDS NO SHARES OF ANY COMPANY NAMED IN THIS RELEASE.

This release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. “Forward-looking statements” describe future expectations, plans, results, or strategies and are generally preceded by words such as “may”, “future”, “plan” or “planned”, “will” or “should”, “expected,” “anticipates”, “draft”, “eventually” or “projected”. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company’s annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and MNU undertakes no obligation to update such statements.

Contact Information:
Media Contact
email: [email protected]
+1(561)325-8757

SOURCE Marketnewsupdates.com

PALM BEACH, Florida, April 26, 2018 /PRNewswire/ —

MarketNewsUpdates.com News Commentary

The Internet of Things (IoT) market is set to explode behind advancements of mesh technology, which is aiding developers in creating methods for enhanced connections between multiple devices. According to data from Dallas Startup Week 2018, the global IoT market is set to reach $11 trillion within two years as more than 50 billion devices could be connected in that timeframe. The key concept behind Internet of Things (IoT) meshing is to enable connected things while mesh networking is emerging as an attractive option for a wide range of low-power, low-data-rate IoT applications. As this market continues to explode, innovators are racing to maximize mesh technology to corner their share of the market on the upswing. Active companies in the markets this week include Gopher Protocol Inc. (OTC: GOPH), Pareteum Corporation (NYSE:TEUM), Intel Corporation (NASDAQ: INTC), NVIDIA Corporation (NASDAQ: NVDA), Advanced Micro Devices Inc. (NASDAQ: AMD).

Gopher Protocol Inc. (OTCQB: GOPH) BREAKING NEWS : Gopher Protocol, technology company which specializes in the creation of Internet of Things (IoT), Artificial Intelligence (AI), and enabled mobile technologies, recently completed the first stage of their MESH Technology testing. R&D projects are typically done in three stages:

•    Stage A: Includes the industry’s current technology, research, and conclusions.
•    Stage B: Integrates the new system’s definitions which are set in place including architecture, performance, evaluation, and risk mitigation. The new system is simulated and reviewed for strengths and weaknesses which are identified resulting in a proof-of-concept. The assessment of risks and obstacles create the need for a risk mitigation plan to follow during the design phase.
•    Stage C: The design/implementation phase whereby the system is built as a prototype and testing begins to determine its performance and efficiency within a wide range of conditions.

Gopher has successfully completed its Stage A MESH technology testing, and has moved forward to Stage B. Stage A consisted of a comprehensive analysis of existing industry MESH technologies and their pros/cons and defining Gopher’s MESH system, which is based on a new approach and methodology. In this phase we defined our new MESH technology architecture, performance, scalability, and cost of implementation.

We are pleased to announce that we are moving to Stage B, which is our MESH network architecture performance evaluation. In this phase we will perform an in-depth analysis of the network performance by implementing sets of setups and configurations. We intend to simulate the system with a wide range of conditions and scenarios, reviewing the performance of the hardware and software. Finally, we will perform our MESH architecture validation, including state-machine implementation, payloads, characteristics analysis, interface code, firmware, and more.

“This is a significant stage for us, developing this new MESH technology” stated Danny Rittman, Gopher’s Chief Technology Officer. “In Stage B we intend to produce Proof-of-Concept documents; including test cases for our MESH architecture and performance validation. With this data and a risk mitigation plan we intend to move into the system’s design implementation stage.”  The design, formulation, and implementation of our proposed MESH network is subject to a number of risks including raising appropriate capital to support the design and implementation of the network. The Company is looking forward to sharing additional developments with its shareholders in the future. Read this and more news for GOPH at http://www.marketnewsupdates.com/news/goph.html

In other industry related developments in the markets of note:

Pareteum Corporation (NYSE:TEUM) and iPass, Inc. (NASDAQ:IPAS), a leading provider of global mobile connectivity, announced recently the creation of a strategic partnership for collaboration in sales and marketing, and the development of new products and services that will address a broad range of mobility challenges. Mobile operators, enterprises and IoT providers are increasingly experiencing mobile data security risks, competitive cost and mobile carrier friction for end users that includes the lack of globally pervasive affordable Wi-Fi offload and connectivity for IoT devices.

Intel Corporation (NASDAQ: INTC) is entrenched in the mesh technology industry with its Intel® Xeon® Scalable processors that implement an innovative “mesh” on-chip interconnect topology that delivers low latency and high bandwidth among cores, memory, and I/O controllers. The mesh architecture where cores, on-chip cache banks, memory controllers, and I/O controllers are organized in rows and columns, with wires and switches connecting them at each intersection to allow for turns. By providing a more direct path than the prior ring architectures and many more pathways to eliminate bottlenecks, the mesh can operate at a lower frequency and voltage and can still deliver very high bandwidth and low latency.

NVIDIA Corporation (NASDAQ: NVDA) recently introduced a new way to edit or reconstruct images using artificial intelligence.  The deep learning method uses a process the company calls “image inpainting.” It can reconstruct images that could be missing pixels and can remove unwanted content within a photo and replace it with a computer-generated alternative.  “Our model can robustly handle holes of any shape, size location, or distance from the image borders. Previous deep learning approaches have focused on rectangular regions located around the center of the image, and often rely on expensive post-processing,” the NVIDIA researchers stated in their research paper. “Further, our model gracefully handles holes of increasing size.

Advanced Micro Devices Inc. (NASDAQ: AMD) announced revenue for the first quarter of 2018 of $1.65 billion, operating income of $120 million, net income of $81 million, and diluted earnings per share of $0.08. On a non-GAAP(1) basis, operating income was $152 million, net income was $121 million, and diluted earnings per share was $0.11. “The first quarter was an outstanding start to 2018 with 40 percent year-over-year revenue growth,” said Dr. Lisa Su, AMD president and CEO. “PC, gaming and datacenter adoption of our new, high-performance products continues to accelerate.  We are excited about our long-term roadmaps and focused on delivering sustained revenue growth and profitability.” Read the full release here: https://finance.yahoo.com/news/amd-reports-first-quarter-2018-201500997.html

DISCLAIMER:  MarketNewsUpdates.com (MNU) is a third party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels.  MNU is NOT affiliated in any manner with any company mentioned herein.  MNU and its affiliated companies are a news dissemination solutions provider and are NOT a registered broker/dealer/analyst/adviser, holds no investment licenses and may NOT sell, offer to sell or offer to buy any security.  MNU’s market updates, news alerts and corporate profiles are NOT a solicitation or recommendation to buy, sell or hold securities.  The material in this release is intended to be strictly informational and is NEVER to be construed or interpreted as research material.  All readers are strongly urged to perform research and due diligence on their own and consult a licensed financial professional before considering any level of investing in stocks.  All material included herein is republished content and details which were previously disseminated by the companies mentioned in this release.  MNU is not liable for any investment decisions by its readers or subscribers.  Investors are cautioned that they may lose all or a portion of their investment when investing in stocks.  For current services performed MNU has been compensated twenty three hundred dollars for news coverage of the current press releases issued by Gopher Protocol Inc. by a non-affiliated third party.  MNU HOLDS NO SHARES OF ANY COMPANY NAMED IN THIS RELEASE.

This release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. “Forward-looking statements” describe future expectations, plans, results, or strategies and are generally preceded by words such as “may”, “future”, “plan” or “planned”, “will” or “should”, “expected,” “anticipates”, “draft”, “eventually” or “projected”. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company’s annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and MNU undertakes no obligation to update such statements.

Contact Information:
Media Contact email: [email protected]
Tel no.: +1(561)325-8757

SOURCE Marketnewsupdates.com

VANCOUVER, British Columbia, April 26, 2018 /PRNewswire/ —

BlackChain Solutions Inc. (the “Company” or “Blackchain“) (CSE: BIS), announced today that it has signed a letter of intent with DMG Blockchain Solutions Inc., (DMG) a TSX Venture Exchange listed company (TSXV:DMGI), to license DMG’s Prometheus technology for deployment as part of BlackChain’s P2P Lending Platform. Under the proposed license, BlackChain will retain exclusive rights for use of the technology for P2P Lending. DMG will be entitled to a royalty on commercial revenues generated by Blackchain using the technology. The parties intend to negotiate and finalize a definitive agreement by May 15th, 2018.

Prometheus is one of the first browser-based blockchain technologies developed by a Silicon Valley-based leader in blockchain and artificial intelligence – Blockseer. Blockseer, which has expertise from Harvard and Stanford, was recently acquired by DMG early in 2018.

The platform allows users to seamlessly connect on the blockchain via a traditional web browser, such as Chrome and Firefox. This drastically reduces the barriers to entry for blockchain participation.  Daniel Reitzik, CEO and Director of DMG commented that, “We are extremely pleased to be partnering with BlackChain on their first commercial venture. Prometheus represents the next generation in blockchain technology, whose simplified, browser-based platform is opening up whole new markets in the cryptocurrency space. We hope that this LOI will be just the beginning in a growing relationship between DMG and BlackChain.”

Integrated with BlackChain’s P2P Lending Platform, Prometheus opens the door to cryptocurrency asset lending for individuals, without the need of traditional banks. This opens up both sides of the trillion USD credit debt market to individual users. BlackChain’s P2P Crypto-Lending Platform also provides users with the opportunity to leverage their existing cryptocurrency holdings to turning a static, speculative holding into a yield-bearing investment.

Zayn Kalyan, BlackChain’s Chief Technology Officer commented on this agreement: “DMG and Blockseer have developed a truly next-generation blockchain platform with Prometheus. As the crypto space matures, evolutionary approaches to system design will be the foundation for growth. Prometheus will enable BlackChain to deliver a cutting-edge product in our P2P Lending Platform. We look forward to working with DMG on other projects in the future.”

About BlackChain Solutions Inc. (CSE: BIS) (BlackChain) 

BlackChain Solutions Inc. is a financial analytics and risk management company that is leveraging blockchain technology to transform lending for the rapidly emerging cryptocurrency economy. Building on an industry-proven credit-risk database and software platform, BlackChain provides the tools and services to bring cryptocurrency lenders and borrowers together, with confidence.

BlackChain is a publicly-traded company listed on the Canadian Stock Exchange (CSE); trading symbol BIS (C.BIS or BIS.cn). For more information about our company please contact us at +1 (604) 602 0001 or visit http://www.blckchain.ca

BlackChain Solutions Inc.  

Geoff Balderson
CEO

Forward-Looking Information

This press release may include forward-looking information within the meaning of Canadian securities legislation, concerning the business and trading in the common stock of Blackchain Solutions Inc. Such information is based on assumptions made by the company’s management. Although the company believes these assumptions are reasonable, undue reliance should not be placed on the forward-looking information because the company can give no assurance that they will prove to be correct. These forward-looking statements are made as of the date of this press release and the company disclaims any obligation to update publicly any forward-looking information, other than as required by applicable securities laws.

The CSE has not reviewed, approved or disapproved the content of this press release

Contact:

+1-604-602-0001 or visit http://www.blckchain.ca

SOURCE BlackChain Solutions Inc.

ATLANTA, April 26, 2018 /PRNewswire/ — Liaison Technologies, a leader in cloud-based integration and data management solutions, is now accepting applications for the Liaison Data-Inspired Future Scholarship for the 2018 fall semester. The scholarship is for students interested in pursuing careers in helping to drive innovation and solve challenges in business and society through data.  Eligible high school and college students are invited to submit a video and résumé for consideration by May 31; the fall scholarship recipient will be announced June 30.

Liaison Technologies

The biannual Liaison Data-Inspired Future Scholarship aims to empower and help equip the newest generation of leaders in the data industry and encourage students to seek careers in today’s rapidly growing digital world. The scholarship program awards two high school seniors or college students each year with $5,000 to be used toward educational expenses of their choosing.  Applicants are sought and scholarships awarded before the fall and spring semesters.

“With the significant advancement of technology and access to data in our day-to-day lives, it’s no wonder that careers focusing on the creative application of data and sound data practices are more imperative and prominent now than ever before,” said Pamela Osborne, director of human resources for Liaison Technologies. “Data is fueling new ideas and business models and helping to address important challenges across the globe. Liaison’s Data-Inspired Future Scholarship is designed to inspire students to pursue data-related careers by acknowledging and embracing the increasing demand for these professionals in our workforce.”

The two recipients of the scholarship in 2017 embody what it means to be outstanding students working to solve complex problems through data. The first winner of 2017, Antonio Ferris, attends Stanford University and plans to pursue a career in data research to help expand machine learning and artificial intelligence (AI) applications into new fields that will solve business and societal challenges. The second winner of 2017, Zoe Sheill, plans to pursue a career in computer science and examine ways in which both artificial intelligence and data are changing the world.

As the amount of actionable data and data sources increase with the advent of new technologies, so does the need for professionals to analyze, integrate, and secure data. The ability to facilitate actionable insights from data while keeping protected data secure and private is becoming vital to positive change.  More and more students are choosing careers in data fields to achieve these goals, resulting in quicker development and broader adoption of enhancements. The Liaison Data-Inspired Future scholarship encourages this growth and acceleration of data-driven solutions and furthers the technological advancements of our society.

Students interested in applying for the Liaison Data-Inspired Future scholarship must submit a 30- to 60-second video that highlights an important aspect of data in society and includes at least one interesting fact about themselves. The video should be uploaded to a public platform like YouTube or Vimeo. Applicants must then email a résumé and the video URL to [email protected]. Scholarship recipients have no obligation to Liaison, and no credit card or Social Security Number information is required to apply.

The scholarship is available to citizens and legal permanent residents of the United States and Canada. College students can be enrolled in undergraduate or graduate programs. Qualifying schools must be located in the United States or Canada. Liaison may make an exception for international programs, but applicants should disclose their plans to participate in an international program when they submit their application.

The application deadline for the spring semester scholarship of 2018 is October 31, with the winner being announced on November 30, 2018.

For more information, including application details, visit www.liaison.com/scholarship.

Liaison Technologies is leading the way in helping enterprises achieve a data-inspired future with the award-winning Liaison ALLOY® Platform. ALLOY is built from the ground up to address the data integration and data management challenges organizations face in today’s rapidly expanding data landscape. To learn more, visit www.liaison.com/liaison-alloy-platform.

About Liaison Technologies

Liaison Technologies provides integration and data management solutions to help customers unlock the power of a data-centric approach to their business. Liaison’s cloud-based approach breaks down the barriers between data silos to tap into the valuable information needed to make better decisions, faster. Tailored to solve complex data problems today while building a robust foundation for tomorrow’s unforeseen challenges, Liaison fosters a seamless flow of information securely and at scale. Founded in 2000, Liaison serves more than 7,000 customers in 46 countries, with offices in the United States, the Netherlands, Finland, Sweden, the United Kingdom and Singapore. For more information, visit www.liaison.com and connect with Liaison on Twitter, LinkedIn and Facebook.

MEDIA CONTACT:

Amy Dardinger
SSPR
(847) 415-9321
[email protected]

 

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SOURCE Liaison Technologies

Fortune 500 Companies in Nine Different Industries Benefit from the Proprietary, AI-Driven Technology

MONTREAL and NEW BRUNSWICK, N.J., April 26, 2018 /PRNewswire/ — Engagement Labs (TSX VENTURE: EL) (OTCQB: ELBSF) successfully launched its TotalSocial® data and analytics platform in the Fall 2016.  Over the last 18 months, the platform has exceeded expectations achieving more than CAD $7.3 million in contracts with a diverse group of Fortune 500 companies and brands, proving the broad appeal of TotalSocial.  Clients have been signed across nine verticals, including beauty, dining, financial services, health and nutrition, media, retail, telecom, software and sports.

 (PRNewsfoto/Engagement Labs)

“I am very encouraged by the fact that industry leading brands are gaining a marketing and analytics advantage by utilizing our TotalSocial platform,” says Ed Keller, CEO of Engagement Labs.  “Further, the range of verticals is an indication of the wide appeal of TotalSocial, providing the opportunity to grow within sectors where the Company already has clients, as well as through new verticals that continue to open up.”

The first TotalSocial client, a major global beauty brand, signed a new 2018 contract valued at USD $700,000 (CAD $875,000), the biggest contract since Engagement Labs launched TotalSocial. Engagement Labs works with the client to provide continuous scoring and diagnostics for marketing and social media campaigns in 10 markets around the world including in Europe, Latin America and Asia.

In addition to securing new clients, the Company is pursuing a growth strategy offering upsell opportunities to existing clients. The strategy proved successful in Q1 of 2018 with several contract expansions

“Retaining and growing our client base is a main focus for 2018,” says Steven Brown, President and Chief Revenue Officer of Engagement Labs, who’s hiring in December 2017 is a key element in the company’s investment in growth.  “As one example, we recently announced that a major telecom client made a long-term commitment in 2018 and increased its annual spending with us by 100 percent.  Having experienced the value we bring and uncovering the predictive nature of our data, they expanded their relationship with us to include a second major national brand.”

TotalSocial is the only platform that combines online data about brand conversations that take place via social media, with offline conversation data. The platform has a proprietary 10-year database of offline conversation built by Engagement Labs, the only such source of offline data about brands. These data sets feed the company’s predictive analytics engine, which uses proprietary algorithms and Artificial Intelligence/machine learning to forecast future sales and provide marketers with better insights, improved marketing ROI and increased sales.

The TotalSocial platform has been considerably enhanced since its initial launch and in January of this year the Company announced the release of TotalSocial version 3.0, which incorporates artificial intelligence (AI) and a machine learning engine designed to accelerate the identification of opportunities and strategies for marketers who seek to increase effectiveness and drive sales through social media and offline conversations.  Proprietary algorithms, powered by this AI and machine learning capability rapidly build hundreds of predictive models using more than 100 variables in millions of possible combinations to identify the factors that predict sales and other key performance indicators for brands.

Not only has the marketing community validated the importance of TotalSocial, so have major players in the political community. Hillary Clinton, in her 2017 best-selling book, “What Happened,” cited TotalSocial analytics in explaining her election loss, writing, “Researchers who track what consumers are talking about, essentially a word of mouth index, found a ‘sudden change,’ with a 17-point drop in net sentiment for me, and an 11-point rise for Trump.  According to Brad Fay of Engagement Labs, which applies well-established consumer research techniques to study elections….'” 

“I am quite pleased with our progress since the launch of TotalSocial, and these are just a few of the accomplishments and milestones achieved,” said Ed Keller, CEO of Engagement Labs.  “We look forward to keeping our investors updated with continued progress and success during 2018 and beyond.”

About Engagement Labs
Engagement Labs (TSXV: EL) (OTCQB:  ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals. 

To learn more visit www.engagementlabs.com / www.totalsocial.com.

Disclaimer in regard to Forward-looking Statements
Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

For media inquiries please contact:
Kate Tumino / Amrita Singh
KCSA Strategic Communications
[email protected] / [email protected]
212-896-1252 / 212-896-1207

Ed Keller, CEO
Engagement Labs
[email protected]
732-846-6800

SOURCE Engagement Labs

SNOWBIRD SKI RESORT, Utah, April 26, 2018 /PRNewswire/ — BambooHR, the industry’s leading software provider dedicated to powering the strategic evolution of HR in small and medium businesses, today announced the winners of the first annual BambooHR Hero Awards, an awards program created to recognize BambooHR customers who excel in various HR areas. The awards were presented at the BambooHR Summit conference.

BambooHR is the leading provider of tools that power the strategic evolution of HR in small and medium businesses. BambooHR's cloud-based system is an intuitive, affordable way for growing companies to track and manage essential employee information in a personalized Human Resources Information System (HRIS).

The first year of the awards was highly competitive, with applicant organizations from many countries, reflecting the common desire of human resources teams around the world to highlight the positive impact that they have on their organizations and colleagues. In their submissions, applicants for the BambooHR Hero Awards detailed their initiatives and programs in their respective categories.  This year’s winners represent various industries including technology, transportation, and non-profit organizations.

“We’re so impressed with and inspired by our clients’ stellar HR teams and their strategic programs,” said Ben Peterson, CEO and co-founder of BambooHR. “We see tremendous positive impacts on their organizations and love recognizing their efforts and outcomes through our BambooHR Hero Awards.”

The BambooHR Hero Awards honors customers and their excellence in HR in six categories. A total of seven winners were chosen for the six categories, with two winners for one category:

  • The Talent Acquisition award was presented to Element AI, an artificial intelligence company transforming AI research into real-world business applications headquartered in Montreal, Canada. This award recognizes a team that develops unique and effective methods of attracting the right candidates.
  • The Reward and Recognition award was presented to New York-based CB Insights, a machine intelligence firm that predicts technology trends that gives companies the power to take control, make better decisions and capitalize on change.  This award recognizes a team that creates effective methods of acknowledging employees for great work and uses meaningful rewards to engage them.
  • The Performance Management award was given to  Titanium Transportation Group Inc., a leading North American asset-based transportation and logistics service company headquartered in Ontario, Canada. This award recognizes a team that builds and manages impactful performance management programs to help employees perform at their best.
  • The High-Impact HR award was given to Left, a Canadian-based multinational media and technology company focused in mobile and internet-based businesses. The award recognizes general greatness in multiple human resources areas and development of particularly effective HR programs.
  • The Culture award was given to Rainforest QA, the creator of an AI-powered crowdtesting platform based in San Francisco, California. This award recognizes a team that creates an exceptional, positive culture that consistently improves and motivates employees.
  • The Onboarding award was presented to two companies: New Moms, a non-profit organization that focuses on providing housing and support for impoverished adolescent mothers in the Chicago area; and Salt Lake City-based Lucid, the parent company of two cloud-based visual productivity solutions: Lucidchart and Lucidpress. This award recognizes a team that integrates new employees into their organization smoothly and effectively.

“We’re committed to ensuring new employees feel a part of the team and are set up for success from day one,” said Kat Judd,  VP of People Operations at Lucid.  “We’re honored to receive the Onboarding Hero Award and we’re committed to continue to provide meaningful experiences to ensure new team members are proud to be associated with our brand.”

“At Left, we believe culture is the DNA, the pulse, the heartbeat of a company, and we’ve built our HR programs around that underlying philosophy since day one,” said Tracy McDonald, Director of Talent and Culture at Left. “It feels great to have the success of that ‘people first’ practice recognized by winning the High-Impact HR Award.”

Finalists were selected based on the quality, impact and results of their programs. They were then interviewed by members of the BambooHR Hero Awards Committee. Winners in each category were selected based on the strength of their specific programs and passion for HR. Applications for the 2019 BambooHR Hero Awards will open on December 3, 2018. Visit the BambooHR Hero Awards page for more information on the winners and the submission process.  For more information on the BambooHR Summit, please visit www.bamboohr.com/summit/.

About BambooHR
Serving more than 10,000 customers and supporting 1 million employees in over 100 countries, BambooHR is the leading provider of tools that power the strategic evolution of HR in small and medium businesses. BambooHR’s cloud-based system is an intuitive, affordable way for growing companies to track and manage essential employee information in a personalized Human Resources Information System (HRIS). With BambooHR, HR managers have more time for meaningful work, executives get accurate, timely reports and employees can self-service their time off using a convenient mobile app. BambooHR’s clients include innovators like Asana, Foursquare, Freshbooks, Stance, Reddit and Magnolia Market, among thousands of others worldwide. To find out more, visit bamboohr.com or follow us on Twitter at @bamboohr.

Contact
Method Communications
Mikey Collard
801–461–9752
[email protected]

 

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SOURCE BambooHR

SAN FRANCISCO, April 26, 2018 /PRNewswire/ — Blueshift, the leader in AI powered cross channel marketing, today announced the results of a study, “Activating Customer Data for AI Powered Marketing,” conducted by independent research company TechValidate. The study shows that AI is top of mind for marketers with over 80 percent of them using some AI techniques today and almost two out of three (64 percent) looking to expand use of AI in the next twelve months. However, the effectiveness of AI depends on the customer data used to drive the AI algorithms and almost all respondents (92 percent) are struggling to either access, unify or analyze their customer data, hindering the effectiveness of their AI-driven marketing campaigns.

Study Highlights

– Survey of 200 marketing executives and practitioners from 198 companies reveals that artificial intelligence (AI) is top of mind for most marketers with 64% planning to increase their use of AI in the next 12 months.
– Eighty percent of marketers are using some AI techniques, but fewer than one in six is using advanced AI capabilities such as predictive affinities for segmentation or collaborative filtering for personalization.
– Marketers who control advanced access to data, bypassing IT, are two to three times more likely to deploy leading-edge AI techniques.
– Successful data activation and use of advanced AI techniques for marketing correlates with revenue success.
– However, 92% of marketers still struggle with access, unification or analysis of their customer data, hindering their AI efforts.

The use of AI in marketing remains rudimentary

Though more than 80 percent of marketers are using some form of AI, few have deployed advanced capabilities. Today’s AI use is largely focused on audience expansion and targeting using techniques like “lookalike expansion” — finding new audiences by targeting those with traits similar to existing audiences — on the large advertising networks. Only six percent of all respondents were using collaborative filtering (automated predictions about user interests) and predictive modeling techniques (forecasting outcomes) and only 16 percent used advanced segmentation technologies like predictive affinities on their own data to market more effectively and precisely to customers.

Marketer control and advanced access to data unlocks AI potential

Marketers who control their own data access, without having to go through IT, also activate and use more of their own data. Those who had such access and control were 60 percent more likely to be using a majority of their customer data in their AI-driven campaigns. These marketers were also two to three times more likely to use advanced AI techniques like collaborative filtering and predictive modeling. And companies in which marketers activate and use more than 75 percent of their customer data are 40 percent more likely to exceed revenue targets than those that had not.

Most marketers are still struggling with their customer data

Effectively using a company’s own customer data (first-party data) for AI-driven marketing campaigns is perhaps the biggest hurdle facing marketers. Almost all respondents (92 percent) in the study identified one or more of three factors — access, unification, or analysis — as a major challenge, resulting in a majority of marketers using less than 50 percent of their own customer data.

“This study was illuminating in many respects,” said Vijay Chittoor, co-founder & CEO of Blueshift. “While it showed that marketers are extremely interested in expanding their use of AI to increase their marketing performance, it also illustrated the degree to which marketers are missing the potential of using their own customer data to fulfill those aspirations.” He added, “Our advice to all marketers is to focus on the permission based customer data they already have and put that data to work using AI.”

Methodology

Commissioned by Blueshift, Inc., the study, “Activating Customer Data for AI Powered Marketing,” was conducted by independent research company TechValidate (by SurveyMonkey). The 200 respondents were marketers ranging from CMOs to individual practitioners from 198 business-to-consumer organizations across several industries in North America.

To read more about the survey findings and recommendations visit:

http://go.getblueshift.com/report_ai_customer_data_survey_pr

San Francisco based Blueshift is the leader in AI-Powered Marketing. Using patented technology, Blueshift’s AI enables consumer marketers at companies like LendingTree, Udacity, IAC, and BBC to launch 1:1 engagement on every channel. The company is backed by prominent venture capital investors, including Storm Venture Partners and Nexus Venture Partners.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

 

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SOURCE Blueshift

WASHINGTON, April 26, 2018 /PRNewswire/ — In a panel discussion at the annual Health Datapalooza conference in Washington, DC, Protenus CEO and Co-Founder Nick Culbertson today spoke about how healthcare organizations can work to close the gap between two conflicting mandates: Sharing data to glean critical insights that will improve patient care, reduce costs, and enable innovation, while protecting the data and the privacy of the patients in their care.

“The challenges that we face in healthcare are different than virtually any other part of the information security industry,” said Nick Culbertson, Protenus CEO and Co-Founder. “The whole paradigm for how you protect information is different, and the approaches for protecting privacy are different. To treat patients, and to get actionable insights, the default for health data has to be set to ‘open.’ Any hospital has multiple systems requesting access to data every day, often more than they need, and themselves not knowing what the use of that data is. After you’ve set the default to ‘open,’ you need a strong auditing platform to know how that access is being used.”

Health Datapalooza brings together federal policymakers, regulatory leads, startups and chief information officers from health systems across the country, who share a mission to use data to improve health and healthcare. The conference is an annual gathering place for people and organizations creating knowledge from data, and pioneering innovations that drive health policy and practice.

Health Datapalooza organizers invited Culbertson to join “Practical Approaches to Data Privacy,” an interactive panel of payers, researchers, and technologists will offer practical approaches to data privacy and security.

“You need multiple layers of protection, like multi-factor authentication, in order to protect health data,” Culbertson added. “But for those who have some legitimate access to health data, like employees or business associates, you also need analytics. To determine if people are sharing credentials, exhibiting behavior out of the ordinary, or just looking at data without a real reason to be doing so.”

Technological advances in artificial intelligence and machine learning have made it possible, for the first time ever, to audit every access to health data, giving organizations the ability to share health data safely and securely.

The panel, which covered topics like data governance, collaborative tools, and the role of innovators in protecting patient privacy, was moderated by Deven McGraw, formerly Deputy Director, Health Information Privacy at the Office for Civil Rights, U.S. Department of Health & Human Services, and now Chief Regulatory Officer at Citizen. Also participating were William Dougherty, of Omada Health; Norma Padron, Center for Population Health Research at Main Line Health and the Jefferson College of Population Health; and Sheryl Turney, of Anthem Inc.

About Protenus

The Protenus healthcare compliance analytics platform uses artificial intelligence to audit every access to patient records for the nation’s leading health systems. Providing healthcare leaders full insight into how health data is being used, and alerting privacy, security and compliance teams to inappropriate activity, Protenus helps our partner hospitals make decisions about how to better protect their data, their patients, and their institutions. Learn more at Protenus.com and follow us on Twitter @Protenus.

Contact
Kira Caban
Director, Public Relations
[email protected] 
410-913-0274

 

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SOURCE Protenus

Major Milestone Achieved – Mobile App will be Launched July 2018 at the South Beach Event

VANCOUVER, April 26, 2018 /PRNewswire/ – Imagination Park Entertainment Inc. (CSE: IP) (OTC: IPNFF) (FRA: GMS1) ("Imagination Park" or "Company") is pleased to announce that its joint-ventured company, XenoHolographic Inc., has been selected to provide the Augmented Reality and Mobile App Software License Platform to Liberty Fairs for the next three years with a contract value estimated up to $775,000 USD.  

Liberty Fairs, the world's leading directional fashion fair and trade show event operator, will be announcing its debut fashion, beauty, wellness and music festival, PARAISO, in a high-profile PR event on May 5, 2018 at the W South Beach in Miami Beach. Major consumer-facing fashion lifestyle events are also planned for New York, Los Vegas, Los Angeles, and Paris in 2018.

"XenoHolographic demonstrated the most advanced augmented reality mobile platform as compared to any other technology solution our team reviewed. We look forward to our long-lasting creative partnership and to providing our fashion lifestyle attendees the most advanced augmented reality mobile experience available," stated Stephen Savage, President of Liberty Fairs.

Jordan English, Managing Partner at New Brave World and agent for Liberty Fairs stated: "XenoHolographic's data capabilities will provide Liberty Fairs numerous global brand & agency sponsors with unmatched consumer insights and the technology platform is sure to drive millions of dollars in new value."

Alen Paul Silverrstieen, CEO of XenoHolographics, stated: "We are excited about our three year exclusive partnership with Liberty Fairs. As the leading fashion event organizers in the world, the Xeno AR Mobile App is honored to have been trusted with presenting their various brands and events to the global fashion community and to fashion lifestyle consumers around the world."

The Xeno AR Mobile App will assist all attendees in discovery of events, admission to exclusive parties, concerts, VIP experiences, and other core on-site integrations. It will be available for both IOS and Android.

Further, the Company has amended the terms of 1,389,928 common share purchase warrants (the "Warrants"), that were issued by way of private placement, by reducing the exercise price to $0.70.

The Warrants affected are the 1,389,928 non-transferable share purchase warrants issued on March 19, 2018 at an exercise price of $0.90 and an expiry date of March 19, 2020. 

The Company will send out new warrant certificates to the subscribers.

About Liberty Fairs

Liberty Fairs is an international men's contemporary and lifestyle trade event with shows in New York City and Las Vegas, and also serves as the parent company of Capsule Show, Cabana Show, and joint venture PARAISO Fashion Fair. Created by founder, visionary, & entrepreneur, Sam Ben-Avraham, Liberty is about freedom; it's about space without boundaries. Liberty curates the most forward-thinking brands and brings them together with the industry's top buyers in an inspiring design driven environment. The blend of commerce & creativity introduces a new era in trade events and delivers the best of what's new across the industry.                                            

About New Brave World

New Brave World is a leading media innovation firm providing strategy, consulting, and Brand & Agency representation to a select portfolio of sports, entertainment, publishing, and technology companies.

About Imagination Park

An emerging leader in digital content production, Imagination Park creates and delivers transformational experiences through the production and distribution of intellectual property for film, virtual reality, augmented reality & mixed reality in North America and China.

Through its joint venture company XenoHolographic, it creates novel holographic content and provides augmented reality products for phones and wearable headsets, as well as rapid deployment of AR solutions, without the need for developers, while integrating artificial intelligence (AI) and Blockchain.

ON BEHALF OF THE BOARD,

Alen Paul Silverrstieen
President & CEO
(818) 850-2490

https://www.facebook.com/imaginationparkentertainment/
https://www.instagram.com/imagination.park/
https://twitter.com/imaginationpent?lang=en

The Canadian Securities Exchange has neither approved nor disapproved the contents of this press release. 

This press release may include 'forward-looking information' within the meaning of Canadian securities legislation, concerning the business of the Company. The forward-looking information is based on certain key expectations and assumptions made by Imagination Park's management. Although Imagination Park believes that the expectations and assumptions on which such forward- looking information is based are reasonable, undue reliance should not be placed on the forward-looking information because Imagination Park can give no assurance that it will prove to be correct. These forward-looking statements are made as of the date of this press release, and Imagination Park disclaims any intent or obligation to update publicly any forward-looking information, whether as a result of new information, future events or results or otherwise, other than as required by applicable securities laws. 

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SOURCE Imagination Park Entertainment Inc.

The Employment Pathway Platform aims to support more than 10,000 people through career transitions within the first two years

TORONTO, April 26, 2018 /PRNewswire/ – Today, MaRS announced that it has received $1 million in funding from Google.org, the philanthropic arm of Google, to create the Employment Pathway Platform. 

The platform, which is expected to launch in early 2019, will help workers to chart a course through the changing job market and develop a pathway for establishing or transitioning to a new career. It will pull together data skills and training options from multiple sources and then analyze a user's existing skills and employment preferences against them.

Users will receive a detailed skills assessment, potential job types that align with their aptitudes, a pathway for gaining the skills and experiences necessary to make the switch, and connections to training institutions with relevant services.

"As the impact of automation on jobs will differ, a uniform response to career transitions will likely come up short," says Joe Greenwood, lead executive of data at MaRS. "The best results will come from providing a more personalized strategy that helps people to future-proof their careers. By helping workers make the transition, we aim to maximize participation in the digital economy."

"While no one can predict exactly how work will change in the future, we know that tomorrow's jobs are likely to require skills that are uncommon today," says Andrew Dunckelman, economic opportunity lead at Google.org. "That's why we're excited to support MaRS Data Catalyst in their work to equip people, particularly those who are most disadvantaged, with a clear path to work opportunities and related skills."

Quick facts

  • The first phase will aim to support 10,000 workers making career transitions, focusing on young people, immigrants, indigenous people and other groups who are particularly vulnerable to shifts in the labour market.
  • The industries that will be addressed by the platform at the outset include: manufacturing and the shift to advanced manufacturing; service industries impacted by automation, such as retail and hospitality; and financial services impacted by service and investment automation.
  • MaRS Data Catalyst is looking to partner with Toronto's artificial intelligence community and startups to work collaboratively to design the technology powering the platform.

To learn more about the project and get involved, visit MaRSDD.com/pathways.

About MaRS Discovery District
MaRS Discovery District (@MaRSDD) in Toronto is one of the world's largest urban innovation hubs. Our purpose is to help innovators change the world. MaRS supports promising ventures tackling key challenges in the health, energy & environment, finance & commerce, and work & learning sectors as they start, grow and scale. In addition, the MaRS community fosters cross-disciplinary collaboration to drive breakthrough discoveries and new solutions to be adopted in Canada and beyond, growing our economy and delivering societal impact at scale.

MaRS Data Catalyst provides access to high-value data and insights that make the world a better place to live, work and learn. Its goal is to solve complex problems by connecting people and data.

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SOURCE MaRs Discovery District